We already told you that we turned into startuppers, right? Well, for almost a decade we had our wash machine in house. Great confort and great autonomy in doing the laundry when… More »
Everybody evangelises “change”, renewal, innovation… But at the end of the day nobody really wants changes. That’s it. End of story. When we first said that we will move, everyone thought that… More »
I’m more than convinced that the business model of ad agencies is at a major turning point. With the advent of crowd sourced platforms offering logos, templates, pre-made layouts and, in general,… More »
1. Don’t invest your money on cheap ads. 2. Avoid the least partner you can find. 3. Thinking that sales is a matter of satisfying your clients. 4. Not Charging your real costs, but staying cheap because others do. 5. Create and strengthen company culture.
Overcome your creative blocks by finding inspiration around us, chatting, exploring, playing.
We decided to change our layout and stick with an essential one. This change is due to a couple of reasons. First, we want to focus on our content, which is mainly about business and market insights. Second, as creatives, want to put our creativity at the center of what we post and what we try to deliver as a message.
Every agency’s manager has to face some issues that may lead to a potential loss of profits, or in the worst case, the breakdown of their agencies.
In these days trying to cheat your audience with push selling techniques is completely outdated and, let me say it, a bit dumb. Those who think that push marketing is still the… More »
Today’s executives must master complex and ambiguous business demands, follow technology and refresh their skills, but they must also face the human and relational challenges associated with leading in such an environment.